About ProRide Australia
Where Italian precision meetsthe Australian spirit of sport.
ProRide Australia is the official Australian and New Zealand distributor of Rudy Project, one of the world's most respected names in sports eyewear, helmets, and optical performance. We exist to bring world-class protection, visual clarity, and Italian craftsmanship to athletes who refuse to settle for less.
rudy project's heritage
Built in Italy. Trusted worldwide. Delivered to you.
why it maters
Performance is more than just speed.
VISUAL CLARITY
ImpactX photochromic and polarised lenses adapt to changing light conditions in real time.
PROTECTION
Helmets and frames engineered to exceed safety standards without compromising on weight.
COMFORT & FIT
Adjustable nose bridges, temple arms, and ventilation systems built for all-day wear.
ITALIAN DESIGN
Bold aesthetics informed by decades of professional sport and premium craftsmanship.
Our commitment
Because world-class gear deserves world-class support.
As Australia and New Zealand's exclusive Rudy Project distributor, we hold ourselves to the same standard as the products we carry. Uncompromising.
That means real product knowledge, genuine pre- and post-sale support, and a deep commitment to the athletes and sporting communities we serve. When you win, we win.
JOIN OUR COMMUNITY AND get 10% off your first order on selected products
Newsletter
10% discount applies to selected products only. Excludes Rudy Project's Wingdream & The Wing helmets. One use per customer.